


You can even save the photos you see on Instagram. Like other social networks, you can interact with other users on Instagrm by following them, being followed by them, commenting, liking, tagging and sending private messages. Straight ahead, right? It’s like a simplified version of Facebook, with an emphasis on mobile usage and visual sharing. Similarly, you will see posts from other users that you choose to follow. Other users who follow you will see your posts in their own feed. When you post a photo or video on Instagram, it appears on your profile. Like Facebook or Twitter, anyone who creates an Instagram account has a profile and a news feed. But also the improvement of the platform itself is a goal of this data collection. This data is often used to display personalized advertisements. The purchase of Instagram and WhatsApp has not only increased the amount of user data collected, but also made it even more opaque to handle it. For example, Facebook has been criticized in the past for its handling and sharing of data. However, the group behind it no longer calls itself Facebook, but Meta Platforms and has built up a monopoly by buying both networks, which is often viewed critically. The messenger service WhatsApp also belongs to Facebook and was bought just 2 years later in 2014 for 19 billion dollars. The founders of Instagram at the time were only paid a portion and the other portion was invested in Facebook shares. In 2012, Facebook bought the 2-year-old photo service Instagram for around 1 billion dollars. The app quickly became so popular that Facebook took notice of it. Instagram first appeared on the App Store in 2010 and was developed by Mike Krieger and Kevin Systorm. They not only own Instagram and Facebook, but also WhatsApp and a few other companies, giving them a monopoly position. The group behind it is no longer called Facebook, but Meta Platforms.

Instagram was bought by social network Facebook for $1 billion in 2012.
